Three thousand five!
"That's impossible!"
Shen Tianci shook his head and refused: What a joke! If it's less than 3,500, wouldn't that be more than 6,000 per square meter?
Even though Songjiang is only a second-tier city, and even though Songjiang's housing prices are among the lowest in second-tier cities nationwide, it is simply impossible for a high-end property in a provincial capital to sell for more than 6,000 yuan per square meter. Anyone who wants to sell at that price will definitely cause dissatisfaction among the company's senior management.
Zhu Zheng: "So Brother Jiang plans to have them announce the price ahead of schedule. Their first opening price will definitely be above 8,000. Once the opening is over, it will be impossible to lower it."
Hear this.
Shen Tianci finally understood his brother Jiang's plan. He clearly intended to use his hidden trump card to force Huanyu Group to make its move. Once they did, they would inevitably lose. At that point, with Huanyu Group's price of over 8,000, his side would offer a significantly better deal, making it obvious which company offered better value. As for whether Huanyu Group would continue to lower its price to wage a price war? Impossible! Can you lower your price before a high-end development has announced its price? But if you lower it after announcing it, previous buyers will definitely protest, causing the development to lose credibility. Nowadays, the price of properties generally increases as they are sold, making the first buyers feel they've gotten a bargain and encouraging subsequent buyers to buy quickly. Any attempt to lower the price would create a domino effect, making sales even harder.
After figuring these things out.
Shen Tianci looked at his brother Jiang with even more admiration, for his brother Jiang had settled the matter with just a little trick.
The battle hadn't even begun... and they'd already won!
Is this Jiang Ge's method? Someone who has never been involved in the industry can be so awesome.
At this moment, Shen Tianci only wanted to shout:
[Brother Jiang is awesome!]
Let alone Shen Tianci, even Zhu Zheng got goosebumps the moment he learned of his brother Jiang's scheme.
It's not that this plan is particularly clever.
It's not that the plan is particularly brilliant!
Moreover, this plan was conceived from the very beginning, and Jiang Ge had already decided on it when the house was first built.
Truly planning ahead and having a sure chance of success!
Qin Jiang: "Go! Carry it out!"
Shen Tianci: "Yes!"
...
On that day, the opening prices of Heilong Group's three major real estate projects were officially announced: the promotion was carried out online and offline by Daye Real Estate.
All parties involved in Songjiang were in an uproar: the scale of this opening was completely beyond their expectations.
"Ten thousand? How dare he price his properties at ten thousand? Heilong Group is far too confident..."
"Yeah! I could understand if you said the Huanyu Center was priced at 10,000, but Heilong Group just entered the real estate industry, and their first luxury project is still in the reputation-building stage, yet they dare to price it at 10,000? I don't know where they got the courage..."
"The Huanyu Group has also announced its upcoming launch to compete with him. What makes him dare to set these prices... Three projects, and the prices of each one are a bit beyond my expectations..."
"I don't understand... what is this black dragon up to? Is he getting arrogant? Or does he have some other premeditated plan..."
For a time, all the major forces were filled with doubt. They did not understand why the Black Dragon Group dared to set such a high price, based on what they claimed to be a groundbreaking building.
What kind of groundbreaking method is this!
Moreover, with the Huanyu Group backing you, wouldn't setting such a high price just allow them to easily crush you?
In their view, Huanyu Group would definitely seize the opportunity.
really.
Everything is just as the outside world has speculated...
.....
Universal Group.
Ma Jun was stunned on the first day he received news from the front lines:
"You said he priced it at 11,000 yuan per square meter!"
Secretary: "Yes, Junfuting is priced at 10,000, while the other two developments are priced at 8,000 and 7,000 respectively."
Ma Jun: "Where does his confidence come from? Based on his self-proclaimed epoch-making vision? Based on the fact that it includes some renovations? Ha... He really doesn't know what people need when buying a house these days..."
Secretary: "Could it be a conspiracy, where they first offer a high price to trick us into quoting a low price so they can lower it later?"
Ma Jun: "Lowering prices! If he's really going to try that, I really overestimate him... High-end properties can't lower prices... and it's not just high-end properties; the real estate market now only allows price increases, not decreases."
"Whoever lowers prices will die!"
The secretary immediately realized what he meant.
yes!
Nowadays, no real estate developer dares to lower prices. Even if they offer freebies, they can't lower prices, or they'll surely go bankrupt.
Secretary: "So you're saying that Qin Jiangchun believes his building's layout and architecture are groundbreaking, and that he can sell it even if the price is higher than ours? Where does his confidence come from?"
Ma Jun: "No matter where his confidence comes from, since he's made his move, we'll just keep going... let's see who has more cards up their sleeve, and tell the sales team to open the market a week early."
Secretary: "What's the price? Nine thousand!"
Ma Jun: "No... Although I don't know why Qin Jiang dared to set the price at 10,000, this kid is capable. Since he dared to set this price, he must have some confidence. So we must play our trump card and not give him any chance to turn things around."
"High-end pricing: 8500! The other two comparable properties are also 1000 per square meter lower than Heilongjiang."
"At the same time: the price of underground parking spaces is fixed and they will not be sold for the time being. In case of unforeseen circumstances, underground parking spaces will be given away for free!"
hiss...
The secretary couldn't help but gasp inwardly.
Eight thousand five!
That's 1,500 yuan per square meter cheaper than the main properties in Qinjiang. If each apartment is an average of 100 square meters, that's 150,000 yuan, and the total price is around one million yuan!
It's 150,000 cheaper!
That's practically a game-changer!
This amount of money is equivalent to several years' salary for a white-collar worker in Songjiang. The choice between the two is obvious.
Moreover, the average price is 10,000! A house costs around one million, while an 8,500 would cost eight or nine hundred thousand. It may seem like only a difference of a few hundred thousand, but the feeling it evokes is completely different. Not to mention in Songjiang, where the average price of real estate is 10,000 to 8,000, even in first-tier cities where the average price is 20,000, a difference of 1,500 per square meter is not a small amount.
main:
Chairman Ma even wants to reserve underground parking spaces, which means that Huanyu Real Estate still has a trump card to play. Even if Heilong Group's real estate layout is truly groundbreaking and amazing, and even if Heilong Group's fully furnished apartments are extremely attractive, if they add a free parking space, the price difference between the two real estate projects will reach more than two thousand.
A house!
A difference of over 200,000?
It's something that layout or decoration can't fix!
What is Junfu Court? What is a high-end community? In fact, the target customer group is senior white-collar workers and small business owners. For these people, price is very important. Those who don't care about money will buy villas, and at the very least, townhouses or large apartments.
Moreover:
Their global real estate projects all feature classic layouts.
Secretary: "Chairman Ma! Isn't this a bit too much emphasis? What about the parking space gift to the board of directors..."
Ma Jun: "Even if we sell for 8,500 and give away parking spaces, we'll still make a profit. Even if we lose money, we have to fight this battle! Winning will bring us something more important than money. As for the board of directors, I'll talk to them... It's just a matter of giving them some more benefits."
Secretary: "Yes!"
She turned and left to carry out the order...
now.
Ma Jun looked towards Songjiang: "Let me, a real estate veteran, give you... a lesson!"