(Anti-theft, to be posted later.) Abstract: With the advancement of technology and the pervasive model of intelligent networks, the rise of the gaming industry in recent years is evident to the public. The methods of game dissemination are no longer confined to stereotypical promotional models, and the influence of games has gradually expanded to various aspects of life. Correspondingly, gaming companies need to continuously integrate resources, innovate iterations, and improve performance along with the rapid development of the era. Diversification strategy aptly meets the planning needs and development goals within the gaming industry. Against the backdrop of economic globalization, diversification strategy, as the preferred mode of enterprise development, is equally applicable to game companies. This article takes Sanqi Mutual Entertainment Company as an example to illustrate the impact of diversification strategy on a game company's performance.
