Chapter 756 - Chapter 688

(For anti-theft purposes, content will be posted later.) Abstract: With technological advancements and the coverage model of intelligent networks, the rise of the gaming industry in recent years is apparent to the public. The mode of game dissemination is no longer restricted to rigid promotional methods, and the influence of games has gradually expanded to all aspects of life, necessitating game companies to continually integrate resources, innovate, and improve performance to keep pace with rapid development. A diversification strategy perfectly meets the planning needs and development goals within the gaming industry. Amidst economic globalization, diversification strategy, as the preferred mode of enterprise development, is equally applicable to game companies. This paper illustrates the impact of diversification strategy on game company performance, using Sanqi Mutual Entertainment Company as an example.