(Content protection, will be released later.) Abstract: With the advancement of technology and the widespread coverage of intelligent networks, the rise of the gaming industry in recent years is evident to the public. The methods of disseminating games no longer adhere to rigid promotional models, and the influence of games has gradually expanded to all aspects of life. Correspondingly, gaming companies need to continually integrate resources, innovate, and iterate to enhance performance as they keep pace with the rapid development of the times. A diversification strategy perfectly aligns with the planning needs and development goals within the gaming industry. In the context of economic globalization, the diversification strategy is the preferred development model for companies, which also applies to gaming companies. This article uses Sanqi Mutual Entertainment Company as an example to illustrate the impact of diversification strategy on gaming company performance.
