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Chapter 23 - Chapter 23 The Importance of IP

"Agent rights?"

Chen Lin, who was recording game information, turned his head and took the phone in surprise.

As soon as he put it to his ear, a polite voice came from the other end.

"Hello, is this CEO Chen? I'm Su Peng, head of marketing at Bilibili, and I'd like to discuss the listing rights for usavich with you."

"Yes, that's me. You guys are quite fast."

Chen Lin raised an eyebrow, somewhat surprised.

Are video websites already this competitive?

"CEO Chen, you're joking. For those of us in this line of work, it's all about market intuition. I wonder if your studio has any plans to agent the rights?"

"Yes, we do, but it depends on whether the price is suitable."

Chen Lin's system only grants wealth points from game revenue; other additional income is not counted.

But he couldn't help it; he was poor.

Originally, the two previous games had earned over three million yuan.

But after establishing the studio and expanding equipment, not much was left.

Plus, with so many employees below him waiting to be fed, and new game development and recruitment, these were all very expensive endeavors.

The revenue from just two games was simply not enough.

He had to find a way to earn some extra money.

"Price, huh..." Su Peng on the other end of the phone was silent for a moment, then spoke, "How about 600,000 yuan? For two years of agent rights for the first and second seasons of usavich."

"Too little," Chen Lin replied without hesitation. "Given the current popularity of usavich, 300,000 yuan per season is too low. At least 500,000 yuan, unless you give up exclusive rights."

The agent rights for animation, just like games, are divided into exclusive and non-exclusive, and generally only sold for two years.

Whether to renew the contract will be decided based on the subsequent situation.

Anyone not foolish would know that exclusive rights are definitely much better than non-exclusive, and the revenue generated would naturally be different.

Su Peng did not speak, seemingly engaged in a mental struggle.

Because he couldn't guarantee whether a higher price would break even, after all, usavich was just a small-scale animation.

Once it was listed and flopped, if its performance didn't meet expectations and caused losses, he would definitely be scolded by the higher-ups.

"I can also offer you the premiere of the third season."

At this moment, Chen Lin's voice sounded, adding more fuel to the fire.

"Okay! Deal!"

Su Peng gritted his teeth and finally agreed.

Although the 500,000 yuan per season for exclusive rights was quite a bit more expensive than expected, it would be different with the addition of the third season's premiere, which would definitely attract a lot of attention.

"Pleasure working with you."

"Pleasure working with you!"

After a brief exchange of pleasantries, Chen Lin hung up the phone.

Having earned a large sum of money for nothing, he was in a rather good mood; at least the short-term financial problems were solved.

Anyway, making a season of usavich CG animation only required 180,000 wealth points, so it wasn't a loss.

With that thought, he summoned the interface and took a look.

"Game Wealth Points: 1.47 million / 10 million"

There was still over a million wealth points left.

The goal of ten million was still very far away.

Considering that making games would also consume a portion, accumulating it all at once would require several games, or one massive hit.

After much thought, he finally looked at Du Xing, who had just returned from outside.

"Du Xing, how have the investigations into other manufacturers gone?"

"They're done, CEO Chen." Du Xing quickly pulled out a document from his pocket and quietly leaned over.

"This is the result of my investigations and statistics from the venue over the past two days, and some of it was gathered from friends in the industry from other manufacturers."

Chen Lin took the document and saw that it was packed with detailed records of game information exhibited by various major manufacturers and studios, even including the planned game projects of some large companies.

This made him look at Du Xing in a new light.

He hadn't expected this guy to have talent in this area.

"Well done, it's even more detailed than I imagined. Are you interested in transferring to the marketing department?"

"Ah? Isn't that a bit much?" Du Xing scratched his head. "I still prefer sitting in front of a computer and writing code. This time, it was just luck that I met a few friends and found out so much."

Prefers writing code?

What a strange hobby.

His employees truly weren't ordinary people.

However, Chen Lin still respected individual choices and said, "Alright, if you want to change departments in the future, you can talk to Old Song."

"Thank you, CEO Chen!"

Du Xing grinned, not regretting the lost promotion opportunity.

Perhaps it was his carefree personality that allowed him to make so many friends in the industry, even extending to other manufacturers.

This made Chen Lin recall his time as a programmer.

That was truly a period of being oblivious to the outside world, with only 1s and 0s in his eyes.

Shaking his head, he looked at the document in his hand again and began to study it carefully.

Soon, he discovered something.

Including Wanhai, nearly sixty percent of these major manufacturers were developing survival and adventure-themed games.

Even among the remaining forty percent, half were considering expanding into this area of business.

The reason was simple: a large number of popular films about wilderness exploration and battlefield survival had recently appeared in the country, instantly pushing the popularity of this genre to its peak, drawing countless netizens' adoration.

Such a large and tempting piece of cake, major game manufacturers naturally wouldn't let it slip by, immediately changing their plans and joining in the development of such games.

Chen Lin knew very well.

Market demand is the primary factor determining the game industry.

A game that explodes in popularity in this world might not necessarily do the same in another world; there are many uncertain factors involved.

And the development trajectory of the game industry in this world was clearly different from what he remembered.

If he just buried his head in making games he thought were good, without familiarizing himself with market demand, there was a high probability of failure.

"I think I probably know what the next game will be."

After reading the document, a confident smile gradually appeared on Chen Lin's lips.

"Next game? CEO Chen, do you have plans for a new game?"

The four employees who were greeting players all turned their heads, both excited and expectant.

Their idea was simple.

As long as there were games to make, they would have more wages.

Unlike Dawn Studio before, where they only worked when there were outsourcing orders and were idle when there weren't.

"Yes, a survival adventure game. If nothing unexpected happens, this game will be our Honghuang's first IP!"

Chen Lin stood up from his seat, full of ambition, and anyone could feel a strong determination emanating from him.

With a new idea, he didn't need to stay here any longer, turning his head to say, "I'll go back to the studio to prepare. I'll leave things here to you, no problem, right?"

"No problem, leave it to us!" The four replied in unison.

Because of the appearance of usavich Season 2, more and more players were being attracted, with the scale even more terrifying than yesterday.

At this rate, surpassing Wanhai was only a matter of time.

As long as there was enough player traffic, they were very confident in the games they had worked hard to create.

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