As Jim said.
Superman's basic setup is that he's a superhero from another planet.
Superman looks exactly like a human, but he possesses innate abilities far exceeding those of ordinary people on Earth, which is why he's called Superman.
Superman also has a strong sense of justice and empathy, embodying the unity of divinity and humanity.
In short, this character is extremely charismatic and is a typical superhero.
Based on Jim's years of experience in the film industry, a Superman movie's storyline would be full of potential, and it could be a huge hit even if it wasn't released now. Not to mention, under such suitable conditions, the Superman movie has so many promotional highlights.
A superhero from another planet!
Just advertising around this one point alone could max out people's expectations.
Furthermore, in the setting, Superman is also a major figure in the Justice League, a comrade of Batman!
Jim wouldn't mind taking advantage of Batman.
It's all our own copyright anyway.
"How many days will the promotion take?"
Anton thought for a moment, then asked, "Has the movie been completely finished?"
"One week! The promotion only needs one week! We must ride this wave and be the first to eat the crab." Jim said seriously, "You don't need to worry about the movie's production. Quentin's outstanding performance has taken this movie to the next level."
"Alright, do it as you see fit. The company will fully support you."
Anton nodded, "This Superman movie is very important. It affects the company's plan for the next movie. It absolutely cannot fail."
"Don't worry."
Jim was full of confidence.
Before arriving at the company, he already knew Anton wouldn't reject his suggestion. So, he organized his thoughts, planning to begin implementing his plan immediately upon his return.
Jim didn't disappoint Anton.
That evening, information about Superman was released by certain media outlets that collaborated with DC Company.
Of course, the Daily Bugle's promotion was indispensable.
On the Daily Bugle's official website, in a dedicated forum for DC characters, the name "Superman" became the most captivating topic.
The trailer was clicked countless times.
[A Super Hero from Outer Space!]
The headline struck a chord with everyone.
Combining the current sensation caused by the alien invasion, people couldn't suppress their curiosity and clicked in to watch the trailer.
This included Eddie.
A man stood on a special, pointed tower, looking around.
All around him were explosions, shockwaves, and flames that stretched to the horizon, as if the world was facing destruction.
"Goodbye, son!"
The camera shifted, and the man placed a baby into a spaceship. The woman beside him, obviously his wife, looked sorrowful, caressing the baby's delicate, white face.
"Our hopes and dreams will travel with you."
The man gave his son his most sincere blessing.
"He will be an anomaly."
The woman spoke beside him, full of worry: "People will kill him."
"No."
The man answered firmly: "People will revere him as a god!"
The conversation ended.
The infant was placed in a baby pod, which floated into the spaceship.
Boom!
The next moment, the spaceship soared into the sky, entering the universe, passing countless planets and meteoroids, and heading towards the blue Earth.
Behind.
The planet exploded.
A massive shockwave, silent and powerful, surged outwards before eventually fading, as if nothing had happened.
Then.
The camera zoomed out, revealing the vastness of the cosmos.
A planet, in the grand scheme of the universe, was just a speck of dust, insignificant.
The camera shifted to Earth.
A large hand opened a baby carrier and lifted a baby.
"Today, you are my son."
A gentle voice said, "From now on, you are Clark Kent."
The trailer was only 45 seconds long.
But Eddie was already deeply captivated.
As a loyal fan of DC Company, he was by no means simply the boss's yes-man.
He was already very familiar with Superman's story, having read the novels and comics released by DC Company.
Now watching this movie, he didn't feel that surprised.
It was mainly the special effects! In these short few dozen seconds, the destruction of a planet, the launch of a spaceship, and the setting of alien technology all made him feel that the movie should be very exciting, allowing him to enjoy a two-hour visual feast.
[Man of Steel: Coming Next Week, Stay Tuned]
The trailer ended, displaying this text on the screen.
"Less than a week for promotion, a total of five trailers prepared."
Eddie clicked his tongue in admiration.
According to the Daily Bugle's connection with DC Company, there were a total of five trailers.
However, time was tight, and only one had been edited so far, with Jim and the others still deliberating over the rest.
Although he didn't know much about the film industry, as a reporter and editor-in-chief of the newspaper, Eddie was considered to be somewhat of an insider, and he knew how rushed this schedule was.
Especially for editing.
5 Trailers.
It sounds simple enough, but in reality, it's a bit tricky.
They need to be exciting enough to grab attention while not giving away any crucial information.
"We're all just working stiffs!"
Eddie sighed.
Even so, he was increasingly curious about tomorrow's trailer.
Downstairs.
Anton also saw the trailer and was satisfied with Jim's arrangements.
To be honest, Jim had really pulled out all the stops to capitalize on the alien invasion hype.
In just one day, he'd already contacted so many media outlets and developed a relatively comprehensive publicity plan.
Bringing Jim, an experienced producer, into the company was indeed the right decision.
After the trailer was released,
Anton looked at Superman's fan value numbers within the system.
[Superman Fan Value: 4.61 million]
This number was definitely not high; in fact, it was a bit low.
But considering that DC Company had only been established recently, and Superman himself didn't have a pre-existing fanbase, unlike Green Arrow, and couldn't even ride on Batman's popularity, the current numbers were considered normal.
It was foreseeable that the number would surge after the movie's release.
Of course, no matter how impressive the growth rate was, it was still a far cry from the 100 million fan points needed to exchange for Superman.
A journey of a thousand miles begins with a single step.
You have to eat your meals one bite at a time.
Anton never thought he'd be able to exchange for Superman, that little goal, all at once.
Therefore, he had set a two-year deadline for himself.
As long as he could exchange for Superman within two years, it would be considered a great success.
...
After the trailer came out.
With everyone focused on aliens, the Superman movie indeed garnered a lot of attention.
Despite the short promotional period of only one week, Jim's extreme efforts and the promotional resources used during that week allowed many people to get to know the character of Superman and the upcoming Superman movie.
The increase in fan value had been quite remarkable in the past few days.
On the day before the movie's release, it reached the 6 million mark.
-----------------------
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